Food & Beverages

MRFieldwork understands the nuances of the food and beverage industry and has expertise on the subject gained over the years after having partnered clients on various types of projects appearing below.

  • Market opportunity for flavored milk, through understanding the existing industry landscape, competitive assessment
  • Products launch assessment in new segment of dairy product
  • Demand estimation of different fruit flavor in ice-cream industry
  • Perception understanding towards nutrition benefits and analyzing driving force for its purchase
  • Study to understand the awareness about a newly launched snack in the market