A Focus Group Discussion FGD is a discussion among a group of respondents on a predetermined topic planned for research purposes. This discussion is directed, supervised and documented by moderators or researchers. FGDs are used for generating information on combined views, and the meanings that lie behind those view-points. They are also helpful in generating a clear understanding of participant perceptions, experiences and beliefs. There is also a possibility that a group of respondents that are identical in life stage characteristics and demographics, may have different viewpoints on the same topic.
MRFieldwork facilitates qualitative research FGDs by keeping the following pointers in mind: