Consumer Durables

Consumer durables constitute an important segment of the manufacturing sector. A large number of international players are looking to developing markets to fuel growth. MRFieldwork aims to assist companies to address their most important tactical, structural and functioning. Our team brings fundamental knowledge in consumer products segments – covering all the aspects of market research and allied activities including field services, analytics and consulting. MRFieldwork emphasizes on providing long-lasting competitive benefits to assist its clients prosper in a challenging market scenario. Our experience across this industry includes

  • Market Size estimation
  • Understanding the purchasing pattern of home appliances
  • Market entry strategy for a new brand, through understanding competitor analysis and market potential
  • Customer satisfaction survey